– NEW JERSEY –
Center Stage Productions partnered with Garden State Plaza to create a rotating series of immersive photo environments that drive foot traffic, social sharing, and seasonal excitement. Each installation is designed as a sculptural, dimensional backdrop. Guests can step into the scene, interact with the set pieces, and capture a moment that feels custom and cinematic.
Ready to transform your space with a custom installation? We design environments that drive results and make memories. Connect with our team to discuss installations that increase foot traffic, extend engagement, and create the shareable moments that turn first-time visitors into loyal advocates.
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One installation transformed a section of the mall into a winter dreamscape. Guests walked into a birch forest where printed scenery blended seamlessly with real sculpted birch trees, flocked snow, and warm integrated lighting. The combination of dimensional trees and a soft snowy floor created a miniature world that felt calm and atmospheric.
Another environment focuses on bold color and playful interaction. A swing bench sits in front of a lineup of vividly lit holiday trees, creating a layered, high-impact photo moment. The bench gives guests a place to interact with the scene, leading to more dynamic photos and longer dwell time. Seasonal floral environments rounded out the collection. A sunflower wall with a glowing message at the center delivered an instant mood lift. A large floral gradient wall paired fresh-looking greenery with a carefully blended ombré of blooms, designed to pull people toward the installation from a distance and reward them with detail up close.
Each installation is modular and fully self-supported, allowing the mall to rotate themes throughout the year and continually refresh the space without construction. The result is consistent: more photos taken, more time spent, and more reasons to return.
Garden State Plaza is a super-regional shopping center in Paramus, New Jersey, located at the intersection of Route 4 and Route 17. It includes more than three hundred stores, major department anchors, and a large interior concourse with high ceilings and multi-level sightlines. As one of the highest performing malls in the United States by sales per square foot, it draws consistent year-round traffic from New Jersey and the New York metro area.
